UI and UX design | Motion | Prototyping
Challenge
Marks & Spencer commissioned us to create and implement an interactive, multi-touch kiosk for the grand opening of their Paris store on the Champs-Élysées. Their objective was to introduce a compelling “wow factor,” underscoring the significance of the kiosk’s inclusion in the launch of this flagship store.
“As we continue to embrace technological advancements, the multitouch kiosk stands as a testament to our commitment to providing an immersive and forward-thinking retail environment.”
Darren Gibson, Chief digital and technology officer
Conclusion
Incorporating the multitouch kiosk into the Champs-Élysées in Paris proved to be a complete success. The interactive nature of the kiosk fosters allowed customers to seamlessly navigate through products, access relevant information, and experience our brand in an innovative way. The multitouch technology not only aligned with the modern and dynamic atmosphere of the Champs-Élysées but also catered to the diverse preferences of their tech-savvy customers.